Mai Nguyen, CMP, DES

Founder & Principal

About MAi

Hello, I'm Mai Nguyen (pronounced "My New-Win").

Expertise

With over 15 years of experience in events and experiential marketing, I specialize in creating transformative experiences that foster meaningful connections and drive business growth. I partner with organizations as a Fractional Head of Events & Experiential Marketing—bringing strategic structure to elevate existing portfolios or building new programs from the ground up.

Portfolio

As a Certified Meeting Professional (CMP) and Digital Event Strategist (DES), I design and execute global programs that captivate audiences and deliver measurable results. My work spans diverse industries—including technology, automotive, and financial services—ranging from intimate executive gatherings for Fortune 100 companies to large-scale public festivals, product launches, incentive programs, and major industry conferences.

Approach

My work is guided by a human-centric, empathy-driven philosophy. I champion initiatives that embrace diversity, uphold environmental responsibility, and drive innovation through collaborative, positive change.

Purpose

As an advocate for ocean conservation and neuro-inclusive workplaces, I integrate Diversity, Equity, Inclusion, Belonging, and Accessibility (DEIBA) principles into the fabric of every program. I am committed to driving economic equity by intentionally partnering with women-owned businesses and professionals from historically excluded communities. By championing a diverse supply chain, I ensure my projects create direct opportunities for a global majority of voices to lead and thrive.

Let’s explore how we can create unforgettable experiences that meet your business goals while leaving a meaningful impact on the world!